Lamborghini Urus | Review, Specifications, Price and Competitors

2018 Lamborghini Urus Review

Lamborghini Urus Most Awaited Car of the Year


Lamborghini Urus is most anticipated sports car of the year. The launched of the car is due in 2018. The futuristic SUV has many advanced features that you will not find in the traditional car.It has created a benchmark in the SUV version of the cars. The look, design, interior and overall performance has been upgraded to match the future consumer need. It’s a high-end combination of the SUV and speedy sports car. The name Urus is taken from the wild animal Ox which is the ancestor of the cattle species. As the name suggests the soul of the Urus is build to give a ground breaking performance. The DNA of the car is origins from very own Lamborghini factory.The driving dynamic, interface design, strength, built quality and optimum safety features are part of the Lamborghini's DNA which assures the best sports consumer vehicle on the road.


The Lamborghini Urus is powered by a4.0-liter turbocharged engine. It generates a 650 bhp power at 6000 rpm to run this Ox at optimum speed. The 850Nm of turning force is convertible to the lowest point at 2250 rpm. If we talk about the speed this wild animal can run at the maximum speed and cover the 0-100kmph in just 3.6 seconds. The 305 kph is the top speed it produces which is another record among the SUV available in the market. None of the SUVs in the market have achieved this milestone before.The four-wheel drive capacity gives the power to the wheel. The Tamburo Lamborghini's dynamic control the technology supports the wheel power and gives you an edge over the difficult roads.

Lamborghini Urus Horsepower


The exterior of the Urus is chiseled by innovative design. The exterior is a combination of the elegant and sporty look. The front-end look gives a muscular look to the car. It appears the body of the Urus is build with the strong material. All the exterior functionality has its own purpose behind it. The Iconic shape is designed to give less air resistance to the car. The arrow-dynamic is optimised and shaped precisely to avoid drag at high speed. The proportions of the car are the first time any SUV has used in the production car. The front wheel is largest in the segment which stretches up to 23-inch in diameter. It looks massive around the car and gives the strong base. In addition, the Urus comes with the biggest size brake fitted in the production SUV. The overall design of the Urus is inspiring and it has continued the legacy of the Lamborghini family. 

Lamborghini Urus 0-60 mph


Lamborghini is known for its best quality and mesmerising interior. The luxurious interface makes you comfortable and gives you feeling of the royalty. Lamborghini never compromises on the Interior and that you get experience in the Urus as well. The Interior of the Urus is highly customised especially for the front look of the car. The cabin gives you feeling of the sports car. Everything you see on the dashboard or from the driver view is completely functional and design to give you access to all the features easily. The dashboard has two digital screens in the centre.Lamborghini has tried to give the interior a futuristic look. They have used all the digital equipment to make the car interior look future ready. The driving modes have the five options - Strada, Corsa, Sport, Sabbia, Neva, and Terra.The Urus has four comfortable seats for the four people. By looking at the back seating area you could fit three people on the seat and make it five seaters as well. It also has an ISOFIX and automated sunroof. The Lamborghini has taken care of the storage facility. The Urus has 616 liters of boot space in the back which is also expandable up to 1596 liter. Overall the interior is planned by taking care of all the aspects of the SUV and tried to give sports look at the same.

Lamborghini Urus Interior

Technical Specification

1) Number of Cylinder: The Urus comes with the whopping 8 cylinder that gives optimum performance to the car.

2) Max Power: It can generate maximum power of 650 HP (478 kW) at 6,000 rpm.

3) Max Turbo: It achieves maximum turbo up to 850 Nm (626,93 lb.-ft.) at 2,250-4,500 rpm.

4) Max Engine Speed: The Urus has the capability to operate the engine at a maximum speed of 6,800 rpm.

5) Transmission: The car has four-wheel-drive features which provide limited slip central and dynamic torque distribution.

6) Max Speed: It can reach up to 305 km/h maximum speed at full power.

7) 0-100 Km/h or (0-62 MPH) : The car reaches 0 to 100 km/h in less then 3.6 s.

8) 0-200 Km/h or (0-124 MPH): It reaches the 0 to 200 km per hour speed in just 12.8 s.

9) Breaking 100 - 0 Km/h or (62-0 MPH):The strongest braking system allows the car to respond immediately and stop the car at 33.7 m. It uses Carbon-ceramic brakes build with strong material to sustain for long period of time.

10) Wheelbase: The wheelbase of the car is3,003 mm (118.23 in).

11) Fuel Tank Capacity and Reserve: The car provides fuel capacity of the 75 and 85 l (19.81 or 22.45 gal).

Lamborghini Urus Price


The Lamborghini Urus is priced very competitively. The on road price of the car is not confirmed yet but it will cost around $200,000 to the consumers.


The year 2018 is going to be an inspiring year for the SUVs car launched. There are many high-end SUVs cars of the big brand waiting to unveil in 2018. It will be the highly competitive year for the car manufacturer as all of them will fight to get the most shares in the car industry.

Here are some of the top competitors ofthe year that Lamborghini Urus will compete with:

Alfa Romeo Stelvio

The new Alfa Romeo Stelvio is going to join the SUV market in 2018. The car is expected to stand out in the market on the foundation of its strong performance. The company has come up with the completely new design of exterior and interior for this particular model. The Starting price of the Stelvio will be around $41,995.

Lamborghini Urus Competitor Alfa Romeo Stelvio

Audi Q5

Rupert Stadler confirmed that they will be coming up with the new range of the Audi Q5. It is set to launch in early 2019.Audi Q5 will be luxurious SUV car which cost around £90,000. It will be powered by a range of V6 and V8 engines. Also, they are planning to work on the hybrid powertrains. The electric version of the Q5 is also under consideration. If everything goes well as per the plan then we will get to see fully electric car from Audi.

Lamborghini Urus competitor Audi Q5

Bentley Bentayga

The Bentley Bentayga will be the direct competition to Lamborghini Urus. Bentley has good consumer rating in the car industry. It has massive potential to compete the Lamborghini in all the area.The Bentley Bentayga is most known prototypes of the car presented in the recent months. It is estimated that the price of Bentayga will be around £130,000.

Lamborghini Urus competitor Bentley Bentayga


The BMW X3 model was confirmed in 2014.The long wheelbase version of the BMW X3 has been spotted recently on the test drive. The BMW X3 will give good competition to the Lamborghini Urus when it goes on the sale.

Lamborghini Urus competitor BMW X3

Buick Enclave

The Buick Enclave is coming up in the market with a fully redesigned model of the enclave. It is going to continue making the luxurious car model for the users at an affordable price. The BuickEnclave is midsize SUV with the latest improvement in the new technology adoption compared to previous generation cars. It offers spacious seating area for the front and back seaters and also has the huge trunk for the storage. Itis lighter and efficient car designed to give complete freedom of utilizing the car space. Estimated price of the car will be around $39,995.

Lamborghini Urus competitor Buick Enclave

Chevrolet Traverse

The Chevrolet Traverse also planning to launch its midsize SUV this year. The Seven or eight seater Traverse is quite taller and wider in the length. The car provides good space in the back for theseating and the storage. It is completely redesigned to provide maximum usability to the users. It has the standard four-cylinder engine and optional V6 engine which will be paired with the nine-speed transmission. It is going on sale later this year and estimated to cost $29,930.

Lamborghini Urus competitor Chevrolet Traverse

Range Rover Velar

Land Rover is known for its heavy-duty luxurious SUV models. People like land rover for their built quality and the luxurious design. The design of the car is easily recognized in the crowd and gives an immense feeling at the first look. The Land Rover Range Rover Velar will be tough competition for the Lamborghini Urus. The Velar is predicted to cost around $50,895.

Lamborghini Urus competitor Range Rover Velar


 The Lamborghini Urus is going to give good competition to all the brands available in the market. The huge brand value of the Lamborghini models will illuminate with the new launch of the Lamborghini Urus. It will be amazing to see how people will respond to this car. No doubt that the Lamborghini Urus is here to stay for a long period. Its appearance in the car market is already in the buzz. The auto industry expert has already given positive reviews about the car. It seems it is already built the place in the heart of the car lovers. We will wait for Lamborghini Urus and its big launch in the coming months.

Let us know in the comment section your thoughts about the Lamborghini Urus and if you're thinking about buying one in the future.


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